You live in a time when women’s sex toys change quickly. In 2025, smart technology and app control make things more fun. New heating and plasma features add excitement. Pleasure is now more personal. Look at how big this world is:
|
Statistic |
Value |
|---|---|
|
Ownership of sex toys (2023) |
|
|
Global sex toy market size (2023) |
$35.2 billion |
|
Projected market growth (CAGR) |
8.69% through 2030 |
|
U.S. sex-toy revenue (2023) |
$15.6 billion |
|
Projected U.S. revenue (2030) |
$55 billion |
You can find toys with digital controls and adaptive vibrations. They have body-safe designs. These new tools give you more pleasure. They help you feel safer. You get more control. Brands make toys for every body. There are more choices for wellness and inclusivity. Looking for the best sex toy for women feels more empowering now.
Key Takeaways
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In 2025, women's sex toys use smart technology and apps. This makes them more fun and comfortable to use. - Pick toys made from safe materials like medical-grade silicone. These are safe and easy to clean. - Try different toys, like rabbit vibrators and air pulse stimulators. This helps you find what you like best. - Small and hidden designs let you use them anywhere. You can use them at home or when you travel. - Choose brands you trust. Good brands give you safe, high-quality, and new features for a better time.
Best Sex Toys 2025
When you look for the best sex toys in 2025, you see more choices than ever before. Brands care about what you want. They focus on pleasure, comfort, and safety. There is a toy for every mood and every body. Let’s check out the most popular and new types this year.
Rabbit Vibrators
You might have heard of the rabbit. This classic toy keeps getting better each year. In 2025, rabbit vibrators give you dual stimulation with cool new features. They have bendy arms, strong motors, and smart controls. Some connect to apps for custom patterns. The best rabbit vibrators are comfy, powerful, and stylish.
Here are the top rabbit vibrator brands this year:
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The Rabbit Company – Strong dual-stimulation, safe silicone, simple controls. (4.9/5)
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LELO – Fancy designs, waterproof, rechargeable, and pretty. (4.8/5)
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We-Vibe – App-connected, bendy arms, remote control. (4.8/5)
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Lovehoney – Trustworthy, good price, many choices. (4.7/5)
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Womanizer – Pleasure Air technology for gentle clitoral stimulation. (4.6/5)
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Satisfyer – Good price, strong motors, easy to hold. (4.5/5)
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California Exotics – Lots of options for everyone. (4.5/5)
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Fun Factory – Fun designs, deep motors. (4.4/5)
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Bellesa – Women-led, made for users. (4.4/5)
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Je Joue – Fancy, lets you pick the strength. (4.3/5)
Tip: For the best rabbit vibrator, pick one with safe silicone and simple controls. Try app features for extra fun.
Wand Vibrators
Wand vibrators are loved by many people. In 2025, new models have better vibrations. Some wands give deep, strong feelings. Others have high-pitched vibes for a different touch. You can choose from many speeds to match your mood. The Magic Wand is still a favorite, but other brands have cool features too.
You might like wand vibrators if you want strong, steady power. These toys are great for solo or partner play. Many wands are now cordless and waterproof, so you can use them anywhere.
Realistic Dildos
Realistic dildos look and feel more real now. They have soft outsides and firm insides because of dual-density silicone. This material feels real and is safe for your body. Many dildos have veins and suction cup bases. You can use them hands-free or with a harness. These new designs make realistic dildos a top choice for comfort and fun.
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Realistic details and shapes fit many likes.
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Suction cup bases let you use them hands-free.
Nipple Suckers
Nipple suckers are very popular in 2025. You can find smart toys with lots of settings. Some use suction and vibration for more pleasure. Others use sonic pulses for a new feeling. These toys help blood flow and make you more sensitive, making nipple play more fun.
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Smart Pleasure Queen: Two suction cups, 36 combos, good for clitoral and nipple play.
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DOMINIX Suction Devices: Adjustable vacuum, boosts sensitivity.
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Womanizer Classic 2: Ten levels, changeable heads, feels like sucking.
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LELO Sila: Sonic pulses, works on nipples and clitoris, great for foreplay.
Note: Many women now use nipple suckers alone or with a partner. Try different settings to see what you like best.
If you want the best sex toys, pick trusted brands, safe materials, and features that fit your needs. Bullet vibrators and wand vibrators are still popular for their power and size. You can find a toy that fits your budget and style. In 2025, more women buy these toys than ever before. Clitoral suction vibrators are selling a lot, showing people love new feelings.
|
Criteria |
Why It Matters |
|---|---|
|
Type |
Pick what matches your pleasure style |
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Materials |
Medical-grade silicone is the safest |
|
Cost |
Higher price often means better quality |
|
Brand |
Trusted brands give better warranties |
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Accessories |
Lube and storage keep things safe |
You have more choices than ever before. The best sex toys in 2025 focus on your pleasure, safety, and comfort. Try something new and see what you like!
Smart Tech & App Control

The world of sex toys is getting smarter every year. In 2025, you see more devices with Bluetooth and app control. These features make your experience more personal and fun. You can now find a vibrator that fits your lifestyle and needs.
App-Controlled Vibrators
App-controlled vibrators are everywhere. You can connect your device to your phone and control it with a tap. This makes it easy to change settings, even if you are not alone. Many women love these toys because they offer:
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Reliable Bluetooth connections for smooth control.
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Many intensity and pattern options for a custom experience.
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Fun features like syncing with your favorite music.
You can use your vibrator at home or on the go. The best part? You get to decide how you want to play. These toys are popular for solo play and with a partner. In fact, Bluetooth-enabled sex toys now make up over 60% of the market. Women hold more than half of the sextech market share in 2025. The demand for app-controlled devices keeps growing.
AI Personalization
AI is changing how you use your vibrator. These smart toys learn from your habits and create pleasure profiles just for you. They adjust in real time, so you always get the best experience. Some vibrators even help with sexual wellness and therapy. You can explore safely and find what feels good. AI-powered toys also make long-distance play possible. You and your partner can share moments, even when you are far apart.
Tip: Try a vibrator with AI features if you want a toy that adapts to your mood and needs.
Couple’s Toys
Couple’s toys with smart tech bring you closer together. You can control your partner’s vibrator from anywhere. This adds surprise and excitement to your relationship. Many couples use these toys for flirty foreplay or to keep the spark alive when apart. Some toys let you record and replay favorite patterns. You can stay connected, even if you cannot be together in person.
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Great for long-distance couples.
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Lets you share control and create memories.
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Makes intimacy more playful and fun.
Smart tech and app control give you more ways to enjoy your vibrator. You get more choices, more connection, and more pleasure.
Clitoral Stimulation Trends
Air Pulse Stimulators
In 2025, air pulse stimulators are very popular. These toys use suction to make a soft, pulsing feeling on your clitoris. Many women say this feels different than normal vibration. You get both air suction and gentle pulses. This can feel really good.
Air pulse toys are getting smarter each year. Some have "Smart Silence" and only turn on when you touch them. Others have "Autopilot mode" and change the suction for you. The Womanizer Duo 2 uses air pulse technology and gives you many choices. The Satisfyer Air Pump Bunny 1 has an inflatable shaft. This gives you a new feeling and more control.
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Womanizer Duo 2: Air pulse technology, Smart Silence, Autopilot mode
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Satisfyer Air Pump Bunny 1: Inflatable shaft, special suction design
If you want to try something new, a clitoral sucking vibrator is a good pick. These toys use suction and air pulses for strong clitoral stimulation. You can choose from many settings to find what you like best.
Tip: Try different suction levels to see what feels best. You might be surprised by how much you like it.
Best for Clitoral Stimulation
You want the best toy for clitoral stimulation. Many brands now make toys with suction and air pulses for your clitoris. These toys are simple to use and give you lots of options. Some mix vibration with suction for extra fun.
Here is a quick look at the top air pulse stimulators and what makes them special:
|
Model |
Type |
Distinguishing Features |
|---|---|---|
|
Womanizer Premium 2 |
Pure Air Pulsation |
Strongest air pulsation stimulator |
|
We-Vibe Melt |
Air Pulse Vibrator |
Close competitor to Womanizer Premium 2 |
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Satisfyer Pro 2 |
Air Pulse Vibrator |
Close competitor to Womanizer Premium 2 |
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Zen Rose by Viben |
Air Pulse Vibrator |
Vibration under air-bursts, very strong |
|
Inya Rose |
Air Pulse Vibrator |
No gentle warmup options |
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Lelo Sona |
Air Pulse Vibrator |
Combines vibration with air pulse stimulation |
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Satisfyer Curvy |
Vibrating Air Pulse |
New generation with added vibration |
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Jewel & Rose vibes |
Vibrating Air Pulse |
New generation with added vibration |
You can find a clitoral sucking vibrator that matches your style. Some toys have strong suction. Others mix vibration and air pulses. If you want the best, look for toys with adjustable suction and extra features. You get more control and more pleasure.
Note: Suction toys work well alone or with a partner. You can use them for quick fun or slow, teasing play.
If you want something different, try a toy with air suction technology. You might find a new way to enjoy clitoral stimulation.
Sensory Enhancements

You want your pleasure to feel real and fun. In 2025, sex toys have new features for your senses. These changes make playtime feel more exciting. Let’s see how heating, plasma, and multi-sensory toys make things better.
Heating Features
Think about how nice a warm bed feels on a cold night. Now, some toys can give you that same warm feeling. Heating features add gentle heat to your favorite toy. This warmth feels good on your skin and makes touch feel more real. Many warming vibrators use a safe liquid to get warm. You feel cozy and can relax more.
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Heating features give you a warm, lifelike feeling.
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The warmth is like a soft hug for your body.
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Many toys heat up fast and stay at a safe heat.
Tip: Try a warming toy if you want more comfort and a real feel.
Plasma Technology
Plasma technology sounds like something from the future. In 2025, you can find toys like the Temptasia Enchanted Serpent. This toy has a plasma globe that lights up while you play. You can pick from ten vibration settings to find what you like. Plasma features make playtime more fun and interesting.
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Plasma globes make cool light shows.
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You get both fun lights and good feelings.
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Toys like the Metal Sensory Finger Tips help you try new pressure play.
Multi-Sensory Toys
Now, you can use all your senses when you play. Multi-sensory toys mix sound, heat, and scent for a full-body feeling. Some toys play music or calming sounds. Others use special materials with nice smells or let you add your own scent. Some toys can get warm or cool for different feelings.
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Multi-sensory toys use sound, heat, and scent for a cool experience.
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Dim lights, soft music, and nice smells help set the mood.
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Feather ticklers and temperature play tools give you new feelings.
Note: When you use toys that work with more than one sense, you make playtime deeper and more special.
Wellness & Safety
Pelvic Floor Health
You might want more than just pleasure from your sex toys. Many women now use toys that help with pelvic floor health. These toys do more than feel good. They can make your muscles stronger and boost your wellness. When you use vibrators, you may notice:
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Improved genitourinary health
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A positive effect on your mental well-being
Doctors say vibrators can help you feel more aroused. They can also help you reach orgasm more easily. Some toys increase blood flow to your pelvic area. This is great if you have menopause changes or want to keep your body healthy. You can use these toys as part of your self-care routine.
Tip: Try a pelvic floor trainer or a smart vibrator if you want to build strength and enjoy more pleasure.
Hormone-Responsive Toys
In 2025, you see toys that respond to your body’s hormones. These smart toys can sense changes in your body. They adjust their patterns to match your needs. If you feel different during your cycle, your toy can change with you. Some toys even track your mood and energy. You get a custom experience every time. This helps you feel more in tune with your body.
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Toys can sense hormone shifts and adapt
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You get comfort and pleasure that fits your mood
Body-Safe Materials
You want toys that are safe for your body and the planet. Brands now use better materials that protect your health. Here are some of the best choices:
|
Material |
Why It’s Safe and Sustainable |
|---|---|
|
Nonporous, easy to clean, safe as medical tools |
|
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Borosilicate glass |
Lead-free, nonporous, can be boiled for cleaning |
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Stainless steel |
Lightweight, nonporous, long-lasting (nickel-free) |
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Gold and silver |
Nonporous, easy to clean, but check for allergies |
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Chlorine-free vinyl |
Safe if free from toxic plasticizers, needs careful cleaning |
You can trust these materials to keep you safe. They are easy to clean and last a long time. Many brands also care about the environment. They use ethical and sustainable practices. You get peace of mind and better health with every use.
Note: Always check for hypoallergenic labels and choose toys from trusted brands for the best safety.
Inclusive & Discreet Design
Compact Toys
You want a toy that fits your life. In 2025, compact sex toys are everywhere. You can slip them into your bag or pocket. These toys are small, quiet, and easy to hide. You do not have to worry about anyone noticing. Many women love these toys for travel, work trips, or just keeping things private at home.
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You can pack a compact toy for any trip. It helps you relax after a long day.
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TSA-compliant toys make airport checks easy. No stress at security.
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Quiet motors keep things discreet, even in a hotel room.
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You can keep your routine, no matter where you go.
You do not have to give up pleasure when you travel. Compact toys help you feel good anywhere.
Gender-Inclusive Options
You see more toys made for everyone. Brands now design toys for all bodies and all experiences. You can find toys that do not look like any one gender. These toys work for solo play or with a partner. They fit many body types and needs.
“We’ve seen firsthand how the market has evolved over the past decade, and it’s clear that consumers are looking for more than just function—they want beautifully crafted ‘objets de plaisir’ that feel personal and intimate. People want toys that are universal, inclusive and designed for all bodies and experiences.”
Some toys use borosilicate glass for temperature play. Others have double-ended shapes for G-spot or P-spot fun. You can use them alone or share with someone else. You get more choices and more ways to enjoy yourself.
Customizable Looks
You want a toy that feels like it belongs to you. In 2025, many brands let you pick colors, shapes, and even patterns. You can choose a look that matches your style. Some toys come with changeable covers or add-ons. You can swap parts to fit your mood.
|
Custom Option |
What You Get |
|---|---|
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Color choices |
Pick your favorite shade |
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Changeable covers |
Match your mood or outfit |
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Add-on textures |
Try new feelings anytime |
You can make your toy as unique as you are. This makes playtime more fun and personal.
Best Vibrators for Women
Best Sex Toy for Women
You want the best sex toy for women, right? In 2025, you have so many choices. The best sex toy for women gives you pleasure, comfort, and safety. You can pick a toy that fits your style and needs. Some women like strong power. Others want gentle touch. You might want a toy that works for solo play or with a partner.
Let’s look at what makes the best sex toy for women stand out:
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Personalization: You can choose patterns, speeds, and even colors. Some toys remember your favorite settings.
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Smart Features: Many toys connect to apps. You can control them with your phone. Some even use AI to learn what you like.
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Body-Safe Materials: The best sex toy for women uses medical-grade silicone or glass. These materials feel soft and keep you safe.
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Quiet Motors: You want privacy. The best sex toy for women runs quietly, so you can relax.
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Easy Cleaning: You can wash these toys with soap and water. Some are even waterproof.
Tip: Try a rabbit if you want both internal and external pleasure. This classic design gives you double the fun.
Here’s a quick table to help you compare the best sex toy for women in 2025:
|
Toy Type |
Best For |
Key Features |
|---|---|---|
|
Rabbit |
Dual stimulation |
Flexible arms, app control |
|
Wand |
Strong power |
Deep rumbles, cordless |
|
Bullet |
Discreet pleasure |
Small, quiet, easy to carry |
|
Air Pulse |
Clitoral stimulation |
Suction, many settings |
|
Couples Vibrator |
Shared fun |
Remote control, flexible fit |
You can see that the best sex toy for women comes in many shapes and sizes. You just need to pick what feels right for you.
Best Vibrators
When you look for the best vibrators, you want something that fits your life. You might want a toy that is strong and powerful. Or maybe you want something small and easy to hide. The best vibrators in 2025 use smart tech, safe materials, and cool designs.
Let’s compare some top picks:
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Rabbit Vibrator: This toy gives you both internal and external pleasure. The rabbit shape hugs your body. You can control the speed and pattern. Many rabbits now connect to apps, so you can play with your phone.
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Wand Vibrator: You get deep, strong vibrations. Wands are great for sore muscles too. Many wands are cordless and waterproof.
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Bullet Vibrator: This is a small toy you can take anywhere. Bullets are quiet and easy to use. They are perfect for quick fun.
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Air Pulse Vibrator: You get gentle suction on your clitoris. Air pulse toys feel different from normal vibrators. Many women say this is the best sex toy for women for clitoral pleasure.
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Couples Vibrator: You can use this toy with a partner. It fits between your bodies and gives pleasure to both of you.
Note: If you want to try something new, look for a vibrator with heating or plasma features. These add extra excitement to your play.
Here’s a table to help you see the differences:
|
Vibrator Type |
Power Level |
Best Feature |
Who Loves It Most |
|---|---|---|---|
|
Rabbit |
Medium-High |
Dual stimulation |
Women who want more |
|
Wand |
High |
Deep, strong rumbles |
Power seekers |
|
Bullet |
Low-Medium |
Small and discreet |
Travelers, beginners |
|
Air Pulse |
Medium |
Suction sensation |
Clitoral explorers |
|
Couples |
Medium |
Shared control |
Partners, couples |
You can find the best sex toy for women by thinking about what you want. Do you like strong power? Try a wand. Want something for travel? Pick a bullet. Looking for something classic? The rabbit is always a good choice.
Remember: The best sex toy for women is the one that makes you feel good, safe, and happy. Try different types until you find your favorite.
In 2025, sex toys are made to keep you safe and happy. Many women-led brands make these toys. They use safe materials and think about everyone’s needs. They also teach people how to use toys the right way. New technology like app control and AI makes toys smarter. You can change settings to fit what you like. More brands mean lower prices and more choices for you.
|
Aspect |
Insight |
|---|---|
|
Tech Evolution |
App control and AI make toys more fun |
|
Safety |
Stricter rules help keep you safe |
|
Inclusivity |
Toys are made for all bodies and styles |
The future of sexual wellness has many new ideas. It looks exciting and made just for you.
FAQ
How do you clean your sex toys safely?
You should wash your toys with warm water and mild soap. Dry them with a clean towel. For extra safety, use a toy cleaner. Always check the instructions from the brand.
Are app-controlled vibrators private and secure?
Most brands use strong encryption for their apps. You control who connects to your toy. Always update your app and device for the best security.
Can you travel with sex toys?
Yes! Compact toys fit in your bag. Many are TSA-friendly. Keep your toy in a discreet pouch. Turn off the power before packing.
What materials are safest for your body?
Look for medical-grade silicone, stainless steel, or borosilicate glass. These materials are nonporous and easy to clean. Avoid toys with unknown plastics.
How do you pick the right toy for you?
Think about what feels good for you. Try different shapes and features. Read reviews and check for body-safe materials. You can always start with a simple bullet or wand.